Serving Bel Air, Benedict Canyon, Beverly Hills. Brentwood, Laurel Canyon, Los Feliz, Malibu, Pacific Palisades, Melrose, Santa Monica, Sherman Oaks, Studio City, Topanga, Canyon, Westwood & Hollywood Hills.

Name

E-mail

facebook Canyon News twitter Canyon News

Canyon News

Bel Air News

Beverly Hills News

Brentwood News

Hollywood Hills News

Laurel Canyon News

Los Angeles News

Los Feliz News

Malibu News

Melrose News

Pacific Palisades News

Santa Monica News

Sherman Oaks News

Studio City News

Topanga Canyon News

West Hollywood News

Westwood News

Woodland Hills

Celebrity News

State News

National News

World Headlines

Deaf News

Entertainment

Film

Television

Music

On the Industry

Star Gazing

St. John's Confidential File

Theatrical Musings

Life & Style

Event Listings

Tech Talk

Looking Good For Lots Less

Spirit & Creativity

Miller Time

Books

View from the Hill

NY WEST

Chrystal's Recipe Corner

Career and Life Coaching

Gardening With Tony

Life According To Lenson

Real Estate Realities

Food

Sports

Marathon Running

Keeping It Bruin: A Look Into UCLA Athletics

Baseball

Basketball

Football

Hockey

Pets

Vi's Corner

Pet Tips

Point of View

John Armor

Message to America

Critic At Large... Ruta Lee

Labor Week

Ramblings

10 Degrees Cooler

McConnors corner

Edge of the west

The Physics Wizard

Auto

Kyle's Kars

Travel

Susan Michelle's Compass

Advice

Ask Deanna

Dear Lily

Ask Oona

Features

Dancing with Earthquakes

Archives

Sports Schedules

Traveling Beyond the Canyon

Edge of the West

Law Man

Ask Us

Nathan Tabor

The Angry Economist

Truth Probe

As I See It

Columnists

Truth Conquers

The Live Wire

Notes from Exile

Letters to the Editor

Dog Training by Anthony

Canyon Mews

Speak!

Sponsors

America's Most Wanted Dogs

World Recipes

Vegetarian Lifestyle

Humor

News Briefs

Local News

Books

News

Canyon Fodder

Bad Movie Night

Critical Projection

Ed's on the Town

Fitness Quests

Flashback Films

Stories of the Strange

Gourmet Grandma

He Said/She Said

Home Matters with Yvonne

L.A. Etch-a-Sketch

L.A. Ruminations

McConnor's Corner

Mommy Minute

Musically Speaking

My Back Pages

Publisher's Pages

ResourceINK

Scene and Heard in L.A.

Silly...But Wise!

Sunset Diaries

Table Options

The Paws Cause

TV Stuff

Cartoon of the Week



Looking Good For Lots Less

Making Friends With Sales Staff
Posted by James F. Brown on Apr 12, 2009 - 4:21:19 PM

        

    Developing personal relationships with sales associates and managers is a smart, sharp strategy. It’s mutually beneficial, and will pay off for you — the customer — as well as the salesperson. This column discusses ways to accomplish this.

            Any relationship takes time, energy, and effort to nurture and grow. It won’t happen overnight. The starting point is always the same: engaging someone in conversation. I suggest doing a twice monthly reconnoiter of department stores, clothing stores, specialty shops and discounters. Large shopping malls have many such retailers under one roof. They’re a good place to begin.

Weekday evenings, Monday through Thursday, are the best times. Business is slow and there’s lots of time to talk. Salespeople are often simply standing around, bored, with time on their hands, and are usually willing — even eager — to talk.

Fridays and weekends are the worst times to try shooting the breeze with sales associates. They’re busy, frazzled, and have to deal with an onslaught of often rude, demanding, pushy customers. There is no time for chitchat, and any conversations will be constantly interrupted.

            But on weeknights, be forthright about going up to idle sales associates. Ask them if they have time to answer a few questions. Inquire about possible upcoming sales and how big the discounts might be. They usually have advance notice and can share that information with you. Solicit their advice about clothes. What indicators of quality fabric and workmanship should you look for? What brands have good reputations, and which ones should be avoided? Pay particular attention to what they have to say about the store’s house labels. Make a point to always thank them for their advice when you leave.

            Continue to develop relationships. Be sure to seek these associates out whenever you’re in their store. Whenever you make a purchase, do it through them. Commissions can be a significant part of their compensation. And even when they aren’t paid commissions, their overall sales are still tracked and noted by management.

            You’ll also find that friendly sales associates will help resolve any problems you may have. They may go out of their way to give you “the benefit of the doubt” and get you better deals than the average customer. They can also educate you by “spilling the beans” about their company’s ways of doing business that the company would much prefer remain confidential.

            I can’t begin to tell you how much I’ve learned over the years by becoming friends with sales associates and managers. Knowledge is power, and I’ve personally benefited enormously from what these people have taught me. You, too, can pursue this strategy. Take time to talk with sales people, be friendly, and you’ll gain from these relationships.

 

James F. Brown is a business consultant and expert on professional attire.



 

Cliffside Malibu

-------------------------

-------------------------

 

Serving Bel Air, Benedict Canyon, Beverly Hills. Brentwood, Laurel Canyon, Los Feliz, Malibu, Pacific Palisades, Melrose, Santa Monica, Sherman Oaks, Studio City, Topanga, Canyon, Westwood & Hollywood Hills.