BEVERLY HILLS—Beverly Hills Mayor Julian Gold has joined mayors across the United States in asking residents to make a long-term commitment to manage water resources by taking part in the Sixth Annual Wyland National Mayor’s Challenge for Water Conservation, April 1 thru April 30.

According to a press release from the city of Beverly Hills, the non-profit national community service campaign is a “friendly competition in which mayors inspire residents” to visit and take pledges to utilize water more efficiently, and reduce pollution and save energy. By doing so, residents can win eco-friendly prizes that include home improvement gift cards, home irrigation equipment and a Grand Prize Toyota Prius.

“The City of Beverly Hills recognizes the importance of using water efficiently to preserve resources for future generations, and as an integral part of our water management plan,” said Mayor Gold. “Our City promotes using water efficiently at home and business through outreach, educational materials, the online Water Tracker program and through one-on-one customer assistance.”

Although the emergency drought is over, the Stage C water restrictions in place in Beverly Hills ask residents to:

-Continue to conserve in order to achieve 20 percent water reduction

-Communicate with their gardeners about conservation measures, including preventing sprinkler runoff and adhering to the City’s watering schedules

-Report and correct leaks as soon as possible

In 2017, residents from more than 4,100 cities in all 50 states pledged to reduce their annual consumption of freshwater by 1.9 billion gallons, reduce waste sent to landfills by 42 million pounds and halt over 87,000 pounds of hazardous waste from entering our watersheds.

Canyon News spoke to Garin Hussenjian, Public Information Coordinator for Beverly Hills via email about the challenge.

“The Wyland National Mayor’s Challenge reflects our City’s long-term efforts towards water conservation. The City’s Public Works department has been working diligently towards these goals and Mayor Julian Gold believes strongly in water conservation. His message includes making residents and businesses water wise, contentious of water use, and develop environment-friendly water habits,” said Hussenjian.

“Residents have been excited to support the Challenge and word has been spreading quickly about signing up. The Public Works Commission and the Health and Safety Commission have publicized the Challenge at recent Commission meetings. Commissioners have also been enthusiastic about joining in the effort to get residents to sign up by April 30th,” Hussenjian added.

With less than a week left to participate, residents are asked register online at Cities with the largest percentage of residents who take the challenge in their population category will be entered into drawings for hundreds of prizes.

The Sixth Annual National Mayor’s Challenge for Water Conservation is presented by the Wyland Foundation and Toyota, with support from the U.S. EPA WaterSense, The Toro Company, National League of Cities, Conserva Irrigation and Earth Friendly Products (makers of ECOS). The Wyland Foundation was founded in 1993 by environmental artist Wyland (best known for his series of 100 monumental marine life murals).

For more details about Beverly Hills’ water conservation program, visit  Call (310) 285-2467 or email with any questions.