MELROSE—New Balance Football is offering a free Football House event June 18 through June 21, from 12 p.m. to 7 p.m. daily at 8175 Melrose Avenue, Los Angeles, 90046.
According to the Instagram post made by Today_la, to continue the World Cup festivities, New Balance Football created an immersive two-floor pop-up event for soccer fans. The event will feature cleat trials, merchandise, and a rooftop pitch skills challenge where attendees can participate in interactive workshops and skill challenges presented by Soccer.com.
In addition to the Soccer festivities, Floodmagazine reported that New Balance Football House will additionally offer free coffee from Alfred’s Coffee, and live DJ sets from 1 p.m. to 6 p.m., featuring artists Viva Latina on Saturday, June 20, and Jozier on Sunday, June 21.
The New Balance Football Instagram story features photos taken from the pop-up, capturing the merchandise section, fan photo opportunities, the cleat try-on area, and images of the rooftop pitch.
