HOLLYWOOD—Sometimes we forget that celebrities do more than just their craft. Many actresses, singers, personalities have used their platform to become entrepreneurs and start their own businesses. Whether its a fashion, makeup, or alcohol line, these stars have put out some pretty awesome products. Some of the celebrities have made a fortune; Mary-Kate and Ashley Olsen, have turned their love of fashion into an empire! Than we have Eva Mendes, the beauty brand behind Circa Beauty. The line is full of creamy and pigmented color cosmetics.
If this isn’t a dream team, then I don’t know what is! John Varvatos partnered with Nick Jonas in 2017 to create a clothing collection. A year later, the duo were back at it debuting their JVxNJ fragrance. Take it from someone who smelled the cologne herself — it’s incredible, and you’ll want the man in your life to wear it 24/7. Fashion designer and creative director of House of Harlow 1960, Nicole Richie knows how to make anyone stand out with a killer look.
Now the mom of two is even making sleeping look sexy. She launched the brand Honey Minx in November 2018, and it’s filled with adorable sleepwear, ranging from satin jumpsuits to short-sleeved sets to robes. The line also has headbands, jewelry, intimates bags, and silk scarves, as well as essential oils and a 24-karat manuka honey facial mask. Lounging around the house never looked so glamorous!
Rihanna — the singer, actress, businesswoman, and, most recently, the world’s richest female musician, delighted beauty lovers everywhere when she came out with foundation for every skin color. But that was just the beginning of the collection! Rihanna has since expanded the makeup offerings to lipstick, bronzer, highlighter, setting powder, and brushes. She has created Fenty Beauty. Leave it to Ellen DeGeneres, the kind-hearted talk show host has a wide range of products in her brand.
From clothing to shoes to pillows to glassware to sunglasses, it’s only a matter of time until your entire house is filled with Ellen-inspired pieces. Ed by Ellen. Than we have Ariana Grande — The “thank u, next” singer released her first perfume since ARI, followed by Moonlight and Sweet Like Candy. The scents so good that it’ll convince anyone to break up with their girlfriend.
Have you seen Ryan Reynolds on the side of tractor Trailors. Ryan Reynolds has — Aviation Gin. The gin brand created by “Deadpool” (aka Ryan) is made in small 100-case batches in Portland, Oregon. Jessica Simpson has -Jessica Simpson Collection. You’ve probably seen her clothing, shoes, bags and fragrances in different department stores, but Simpson designs luggage, too! Gwen Stefani — L.A.M.B. The former “The Voice” judge designs optical glasses and sunglasses. Adam Levine and Sammy Hagar — Santo Mezquila. The Maroon 5 frontman and Van Halen member launched the tequila brand in 2017. If the drink is good enough for them, then we’re down to sip it. Lady Gaga has the — Fragrance Collection. The queen of Little Monsters created her first fragrance Fame back in 2012.
Since then, she’s created unisex scent Eau De Gaga for both men and women. Who could forget Lauren Conrad from “The Hills.” She has the — LC Lauren Conrad. The reality star-turned-entrepreneur has been creating new collections for her LC Lauren Conrad for Kohl’s line. Kristin Cavallari has the— Uncommon James. The “Very Cavallari” star and “Laguna Beach” alum designed a jewelry line full of dainty, lovely pieces that can work for day or night, and launched the company in 2017.
She opened the first Uncommon James store in Nashville in the earlier half of 2018 and, a few months later, expanded to Little James, a children’s clothing line. Now Cavallari has added tees, sweatshirts, and hats to the jewelry line. Ashley Tisdale has the—Illuminate Cosmetics. The “High School Musical” alum developed a cosmetics line of pretty, affordable liquid lipsticks and eyeshadows. Singer John Legend who stopped at Shoprite in Linden, New Jersey a few weeks ago has the — LVE Wines. The singer and songwriter hand-selects which wines make it into the LVE Wines collection, so they’re all Legend-approved. The latest addition is the LVE Rosé, and yes, it’s really good.
Rose’s Scoop: The latest celebrity is Selena Gomez. She has done a great job keeping her upcoming beauty line a secret to the world, but now that she’s filed for that official patent, the jig is up. According to the U.S. Patent and Trademark Office via Women’s Wear Daily, the 27-year-old powerhouse filed a trademark for “Selena Gomez” on July 11 through her production company, July Moon Productions.
The trademark specifies that the line will include “fragrances, cosmetics, skin-care preparations, hair-care preparations, soaps, moisturizers and essential oils,” and more. This will be Gomez’s first time launching her very-own collection — and we’re so excited to it come to life! Sadly, there’s a good chance you won’t be able to get your hands on the collection for a while because the singer is probably perfecting the products as we speak.